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Jan lost 8,000 photos by housing them on Dropbox. Don’t be Jan.

About two years ago Jan from the Czech Republic lost 8,000 photos from his private collection.

It’s easy to see how this could happen. In hindsight.

But Jan isn’t computer illiterate. In fact, he’s a former computer scientist.

His mistake? He used Dropbox as a supposedly foolproof backup storage solution.

Jan documented his whole journey in an article entitled: “How my own stupidity and a bug in Dropbox permanently deleted my 8000 photos.”

We’ve all been there…

So why isn’t Jan a fool? Because it’s a widely held belief that Dropbox or any other kind of cloud-based file hosting service (OneDrive, Google Drive etc) is a secure solution for your files in case of emergency.

Now don’t get me wrong, Dropbox is awesome. As a place to house a subset of your files, sync and get them on any device and share them easily. It’s certainly got its place, especially for online collaboration, and I don’t suggest getting rid of it for your day-to-day use.

Unfortunately for Jan, Dropbox crashed when he was in the process of moving some files. It’s an error that could very easily happen to any of us. Remember, Dropbox only keeps deleted files for 30 days, after that, you’re out of luck.

That’s why you need a secure online backup solution.

(If you can’t be bothered reading anymore, come and take a free trial now… if not, keep reading! Don’t worry, you’ll get another chance) 🙂

Unlike Dropbox, a cloud backup solution lets you securely back up all your personal files, including unlimited versions of these files, and keep them safe so you can easily restore them at any time.

Our guidance, echoed by security experts, is the 3-2-1 rule of backing up: three copies of what you need, stored in two different formats, with at least one copy of those being stored offsite. Your data really isn’t safe unless you’re following these steps and baking offsite ‘redundancy’ into your plan. This is especially important if you are running your whole business on Dropbox.

So what’s the big differences between cloud backup and cloud storage services like Dropbox. While they both let you access your files from anywhere, they fundamentally serve two different purposes…

The key differences?

Online storage software lets you sync and store files from one folder. But what online storage services like Dropbox don’t do is continually backup your ‘redundant files.’ These can’t be recovered if a version of a file is corrupted or you lose it.

An online backup product helps you protect your files in case of emergency – when your computer gets stolen, hacked, infected, damaged, or suffers a disk failure. Since your files are automatically backed up, you can access them in the cloud and quickly restore them at any time.

Also, backing up means not just the current version of your file, but all the previous versions. Some cloud backup services, like SOS Online Backup (check us out here with a free trial), offer unlimited versioning. If someone made a big error in a spreadsheet a week, a month or even a year ago and you need to revert to a clean version before it happened – you can. It doesn’t matter how far back someone has made a mistake in a file. SOS Online Backup keeps a complete history of all your files, even if you have deleted them from your computer.

It heavily depends on the type of security baked in

Another big difference between these services is the type of security baked into the solution.

In fact, Dropbox last week (September 2016) confirmed that more than 68 million emails and passwords have been compromised from a hack that originally was disclosed in 2012. Exposure from the breach was limited to email addresses, Dropbox originally claimed. However, based on the latest revelations, the hackers actually stole hashed and salted passwords. Even so, there have been no indications that they succeeded in accessing user accounts, the company said.

SOS Online Backup has invested heavily in three layers of security to avoid these types of breaches. All data is transferred to our global data centers with military grade, AES 256-bit encryption and then encrypted again within the data centers. Plus, we offer UltraSafe encryption which gives you the option to hold the encryption key so that your data is encrypted at the source, which means no one at our company can ever see your data.

So, if you want your data backed up, protected, and 100% private… try SOS Online Backup for FREE today.